Dundee stylist, Sophie Kinloch from mcIntyres salons, Scotland secured a place in the coveted Wella ‘Generation Now’ UK creative team, one of only 5 people in the UK selected to join this exclusive Wella professionals top artistic and creative programme.
Wella advertised in the trade press as a once in a lifetime opportunity and an all-star quest to find the best hairdressing talent in the UK
Entrants had to submit a portfolio of information about themselves , their hairdressing career to date, a photographic example of a creative cut and colour and an image of themselves that showcases their style and personality.
Wella introduced this exclusive creative programme 10 years ago to provide an amazing 18 month development programme that includes a tailor made book camp (Valued at £5,000) working with some of the most inspirational hairdressing mentors, the new team will assist and deliver all the artistic and creative opportunities on behalf of the Wella brand to open doors to some of the most respected international education and on-stage event creative.
McIntyres owner and current British Hairdressing Award finalist, Kay McIntyre, says, I’m absolutely thrilled for Sophie, she deserved this after winning Wella Trend Vision Gold in London she is a wonderful person, I know she will represent our salon, industry, region and the Wella Generation Team so well, congratulations to the other stylists in the GenNow 2021 team, I hope you all really enjoy it!